Rhs Financial, LLC (San Francisco)

Name: Rhs Financial, LLC
Address: 201 Mission St., Suite 1875, San Francisco, CA, 94105
Telephone: 415-495-2900

Rhs Financial, LLC is a large advisory firm based in San Francisco. It manages $100.16 million of regulatory assets for 411 client accounts. It has been registered with the SEC as an adviser since 2009 and has operated in the jurisdictions of California and Texas.

Rhs Financial provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, pension consulting services, selection of other advisers, and educational seminars and workshops. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Rhs Financial: assets under management

The assets under management (AUM) of Rhs Financial, LLC is $100.16 million. The firm's AUM has gone down by -5% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $95.14 million in discretionary accounts and $5.02 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $232.62 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $2.51 million.

Rhs Financial has custody of $6.57 million in cash and securities for 11 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 72% of the total AUM. The second-largest asset type is investment and business development companies, which make up 33% of the firm’s portfolio.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Rhs Financial, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Rhs Financial serves?

The firm provides services to individuals, high net worth individuals, and pension and profit sharing plans. The largest group of clients of Rhs Financial is high net worth individuals with 33 clients and $64.75 million of assets under management. Among the 10 most similar advisory firms, Rhs Financial has the 4th highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $100.16 million for 119 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Rhs Financial doesn't advise any private funds.

Careers at Rhs Financial, LLC

The company employs 4 people that are either part- or full-time employees. 75 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Bruce Jones Sams	Managing member and chief compliance officer	1 Jan 2009	75% - 100%	5636600
Risley Hollingsworth Sams	Managing member and chief compliance officer	1 Mar 2009	75% - 100%	4572447

Based in San Francisco

The principal office where Rhs Financial, LLC performs its advisory services is located at 201 Mission St., Suite 1875, San Francisco, CA 94105, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 415-495-2900 or by fax 415-495-2901. The normal business hours are 7:00am-4:00pm on Monday - Friday. You can find more information about the New York firm at rhsfinancial.com.