Arma Financial Services, Inc. (Scottsdale)


Arma Financial Services, Inc. is an adviser based in Scottsdale. It manages $68.51 million of regulatory assets for 316 client accounts. It has been registered with the SEC as an adviser since 2001.




Arma Financial Services provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, and selection of other advisers. It prepares financial plans for more than 100 clients. On top of advisory services, the firm doesn't engage in other business activities.

Arma Financial Services: assets under management

The assets under management (AUM) of Arma Financial Services, Inc. is $68.51 million. The firm's AUM has grown by 8% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $65.47 million in discretionary accounts and $3.04 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $212.57 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $379.48 thousand.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Arma Financial Services, Inc. for their services and products based on a percentage of assets under management and commissions. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Arma Financial Services, Inc.

Arma Financial Services, Inc. is owned by Jon Paul Holyoak. Merrill Joseph Sauriol has been acting as President since 1 Jul 2001. Christina Denise Dubovick joined the executive team most recently as the Chief Compliance Officer/Cfo.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Mark Ivey Chairman 1 Apr 1986 Other xxx-xx-xxxx
Merrill Joseph Sauriol President 1 Apr 1986 Other 411469
Joseph William Hanss Secretary 1 Apr 1986 Other xxx-xx-xxxx
Richard Leo Collins Director 1 Apr 1986 Other xxx-xx-xxxx
Arizona Medical Association Parent corporation 1 Apr 1986 75% - 100% 86-0095708
William Johnson Jr Mangold Director 1 Jun 1991 Other xxx-xx-xxxx
Harvey Joel Older Director 1 Jun 1991 Other xxx-xx-xxxx
Philip Earl Keen Director 1 Oct 1994 Other xxx-xx-xxxx
Kirk Michael Tushaus Vice president 1 Feb 1996 Other 1024722
Marc Luis Leib Director 1 Jul 1996 Other xxx-xx-xxxx
Neil Oris Ward Director 1 Sep 1999 Other xxx-xx-xxxx
Jo Merriwether Knatz Director 1 Oct 2000 Other xxx-xx-xxxx
Veronica Katherine Dowling Treasurer 1 Oct 2000 Other xxx-xx-xxxx
Merrill Joseph Sauriol Chairman 1 Jul 2001 50% - 75% 411469
Kirk Michael Tushaus President 1 Jul 2001 25% - 50% 1024722
Christina Denise Dubovick Secretary/treasurer 1 Jul 2001 Other 2662827
Jon Paul Holyoak Owner 1 Sep 2004 Other 3123115
Christina Denise Dubovick Chief compliance officer/cfo 1 May 2006 Other 2662827
Christina Denise Kennedy Chief compliance officer/cfo 1 May 2006 Other 2662827

Based in Scottsdale

The principal office where Arma Financial Services, Inc. performs its advisory services is located at 18899 N. Thompson Peak Pkwy., Scottsdale, AZ 85255, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 480-505-4004 or by fax 480-505-4099. The normal business hours are 6:00 am - 4:00 pm on Monday - Friday.