Pathfinder Advisory, Inc. (Rockford)


Pathfinder Advisory, Inc. is a large advisory firm based in Rockford. It manages $41.46 million of regulatory assets for 425 client accounts. It has been registered with the SEC as an adviser since 2004 and has operated in the jurisdictions of Illinois, Indiana, and Wisconsin.

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Pathfinder Advisory provides financial planning services and portfolio management for individuals and small businesses. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Pathfinder Advisory: assets under management

The assets under management (AUM) of Pathfinder Advisory, Inc. is $41.46 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 30% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $41.46 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $97.56 thousand each.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Pathfinder Advisory, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Based in Rockford

The principal office where Pathfinder Advisory, Inc. performs its advisory services is located at 6981 Redansa Dr, Rockford, IL 61108, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 815.399.9806 or by fax 815.399.7808. The normal business hours are 8:30 am - 4:30 pm on Monday - Friday. You can find more information about the New York firm at www.pathfinderadvisory.com.